Monday 1 April 2019

comp 1 section A and B newspapers

To what extent do representations in these newspapers make claims about realism?


Underline key points
Knee Jerk reaction
Plan
DAC
Paragraphing





Both the times and the Metro make na explicit claim that the representations of the events on their front covers are 'real' 

(no need to go into hyper reality in in comp 1)

definition of presentation is a re presentation where a person, issue or event is reproduced by the producer for ideological purposes. 

Every representation we see in the media is inaccurate and bias. Representations however can cause harm to the audience and in particular the group who is represented  




In order to explore this idea i will look at the set edition of the Times published on 10th November 2016 by News UK, a subsidiary of News International.
The Metro is a free tabloid news paper published by DMG media therefore is broadly a rightwing conglomerate that likewise publishes the daily Mail and Mail Online 







Plan:

bias by selection 
bias by commission 
representation- Stewart hall 
pick and mix- Gauntlet
Anchorage 
Internality
Polysemy
semiotics
hard and soft news
bleeds it leads
stereotypes

mise-en-scene
agenda

METRO:

Headline accompanied by the main image is a long shot positioning and anchoring the audience adopts a stereotypical tabloid mode of address by making the intertextual reference to crime shows eg. Breaking Bad. Confirms the target audience is working class as it is assumed this would be popular in grabbing their attention. 

Main headline story focuses on the issue of knife crime in the Uk, a moral panic which is currtley affecting the UK. The lexis of the headline is hyperbely in classical headline style for the purpose of constructing fear into the audience and an exciting narrative eg. "random attacks'. Symbolic f the issues the target working class audience may face. Can also manipulate the audience by reinforcing hegemonic ideological perceptions of black teenagers.

The image of Teresa May next to the subheading "dont be an april fool' demonstrates the political bias and ideology of producer (centrist)  

Binary opposition constructed between the hard news of knife crime and the soft news of the Vamps pull out top right.



THE TIMES:

Symbolism of the american flag constructs Trump as a nationalist, combined with the iconography of his pose (hand held in the air with fist clenched) explicitly shows his ideology. Anchorage of 'you will be proud' demonstrates right wing ideologies of the newspaper, a hyperbolic construct that attempts to convey a realistic, yet misleading representation to the audience.

Highly a typical format and layout of cover suggest the importance of the event. 

The proffered reading is anchored through the word 'proud' though this may be frustrating to the audience who disagree with Trumps veiws and promises therefore rejecting this reading. 

Mise-en-scene of Trumps emphtheic face is construct of reality placing him as the hero yet may form a binary opposition with the readers previous perceptions of him. However potioanl negative connotations of the word 'shockwave' serves as a hermeneutic code suggesting the uncertain future ahead.    


  • The Times is owned by News UK a subsidiary of News International
  • enormous media conglomerate and daily news paper
  • Long established British institute 1785
  • Sister paper: The Sunday Times
  • Circulation 2019: 417,298
  • Compact format meaning it is easier to read on the go 
  • vertically integrated industry 
  • Currently £1.80 (£1 to subscribers)
  • right wing targeting an older middle class audience 



  • The Daily Mirror is owned by by Reach PLC (formally known as the Trinity Mirror) 
  • tabloid news paper aimed at a working class audience 
  • Founded in 1903
  • Circulation 2017: 587,803
  • Sister paper: Sunday Mirror
  • Reach PLC also publishes a range of local news papers eg. Cambridge news
  • "The intelligent tabloid" 
  • Cover price 80p



Explain how ownership shapes media products. Refer to The Daily Mirror (and The Times) to support your points

Underline key points
Knee Jerk reaction
Plan
DAC
Paragraphing


News value
story placement
Ideology
The intelligent tabloid
political bias
working class vs middle class



Knee jerk reaction: both papers are absolutely shaped by their ownership as it presents their political bias and the ideology of the producer in response to profit 

The Times: Page three discusses the cricket world cup, targeting a middle class audience. Focus on the England team demonstrates an ethnocentric bias. Highly politically motivated, front cover focuses on Brexit, an ongoing British political issue. Lexis is sophisticated and suggests a middle class audience in assuming they have a complex vocabulary and prior knowledge to subjects. Stereotypical representation of non British people, for example a dancing Indian woman could connote cultural misappropriation. Double page splash on page six and seven demonstrates Teresa May in a positive light, smiling and looking in control.
Advantages: ensure sales from a conservative audience, cultivating a conservative ideology therefore ensuring people may be more likely to vote for the conservatives. This would then benefit and advantageous for News International as conservative governments tend to favour less taxation, less restrictions on trade and similar 'pro business policies'  



How do the Daily Mirror and The Times construct their audiences


Construction: the way in which the producer creates a concept, representation or audience. In effect this involves the audience their likes, dislikes, political ideologies and even sexual preference 

Both news papers construct their audience primarily through a demonstrating a clear and instantly identifiable political inclination 

A constructed audience can be targeted far more efficiently also constructs brand loyalty and tribalism therefore ensuring the audience buys the paper daily

  









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