1963 film poster:
Use of connotative features- the colours used imply death, gore, fear (black, rad and white)
The elements of time- the cartoon like nature illustrates the period the film was made in
Social meaning-
Character archetypes-
Generic conversations-
Audience appeal-
Analysis of Narrative:
-dramatic, excessive actions, connotative of conflict
-beautiful women in white, connotative of virginity and purity
-aggressive expressions vs the looks of fear, binary of opposition
-disruption of equilibrium, symbolic code of vampire biting woman
-symbolic protective gesture of women over kneeling man, challenging stereotypes
-hermeneutic code of whats going to happen next with the collection of archetypes
-representation of women being sexualised by revealing dress and submissive position
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