- a repetitive and samey franchise
- repetitive of generic elements eg. white and faded mise-en-scene
- iconography of the main (usually male) protagonist
- stealth based action game- trailer indicates no changes (Steve Neal- repetision)
- In this game (3) the protagonist is black female pirate (not the usual hooded male)
- allowing audience preferred reading of being excited by 'new' game
- based around the idea of liberating slaves- intersexuality of 'Django Unchained' and or '12 Years a Slave'
- conventions of action films and a strong film like narrative will appeal to mass audiences
- realised through a variety of platforms (console, hand held and computer)
- initially realised on Playstation Vita, allows producers to make new realise using pre-existing assets
HOW DOES IT TARGET A NICHE AUDIENCE?
- pre existing fans
- "all new missions" all fans to have an incentive to buy this one
- the protagonist whip is a unique selling point
PEGI system is not legally binding
The first game to ever get a BBFC rating was the 'Seventh Guest'
In the UK the regulation of Video games is both confusing and unreliable
Digital technology has rendered regulation irrelevant
ASSASIN'S CREED
Target audience
(rated 18) target around 15 year olds
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